Company Profile

SAAC Speciality Advertising Association of California
Company Overview
SAAC (Specialty Advertising Association of California) was formed in 1953 and is a non-profit trade organization in the multi-billion dollar promotional products industry. We are based in Southern California and our membership is made up of suppliers who manufacture or decorate branded merchandise, distributors who sell these promotional products to businesses across the country, reps who present these products on behalf of the suppliers, and business services companies who provide services for both suppliers and distributors.
SAAC’s mission is creating opportunities to increase business for all our members. We do this by holding meetings and networking events where our members come together to exchange ideas; by hosting educational events that both inform and expand creative horizons; and by putting on a large trade show, The SAAC Show, every August in Long Beach.
The SAAC Show is our premier event with nearly 500 exhibitor booths manned by our suppliers, reps, and business services companies and several thousand distributors walking the aisles, attending events, attending education sessions to learn about new promotional products and exciting marketing solutions to present to their clients.
SAAC is a warm, friendly, exciting organization that brings together the professionals in our wildly creative industry to teach, to learn, to share and to socialize.
Company History
SAAC was formed in 1953.